Four years ago Silver Spring Networks, along with a coalition of business, nonprofit, and government organizations including the DOE, launched the Power Over Energy social media energy literacy campaign. Our goal is to increase awareness about the wide-reaching impact of our current energy consumption, and the benefits of energy efficiency, modernizing the electricity grid and deploying smart city technologies.
Power Over Energy focuses on educating, empowering, and encouraging consumers to make smarter decisions about their energy use and management. Since we launched in 2013, we have seen steady engagement and momentum— reaching more than 107 million consumers worldwide, with more than 730,000 Facebook followers and almost 300,000 YouTube content views. Last year, we expanded the content to address energy efficiency benefits of smart city technologies.
To mark our four-year anniversary, we launched a new website that brings together news and content about promising developments that help counter the impact of our energy consumption such as renewable energy, clean tech innovations, smart cities and conservation—demonstrating how, together, we have Power Over Energy.
Join the Power Over Energy conversation by liking the Facebook page, here.